BIG List of SEO & Online Advertising Tools I Use Almost Every Day

Thought it would be nice to share the tools and resources I use as a Writer/Google Ads/PPC/SEO & Local Map ranking specialist… if you have something cool to share, share it!

GOOGLE

Google PPC Google Ads (866-246-6453)

Google Analytics (877-355-5787; need PIN)

Google Search Console

Google Map Listing – (hint: if you need Google Maps help, call the adwords number)

Google Voice Number

I also now use Google Docs, Google Calendar and Google Sheets, instead of word, excel, mac numbers or outlook calendar. The Google stuff just works too well. For Google sheets and docs, sharing docs with people is SO much easier than the old fashioned PDF thing.

GODADDY

Godaddy (480-505-8877) – The Godaddy Pro account gives 5% back on client renewals and purchases, very helpful and the support is faster/better.

BING

Bing Maps Listing (800-518-5689)

Bing PPC Account (800-518-5689)

Bing Webmaster Tools

TRACKING & STATISTICS

SEO Profiler (Rank Tracking Software) – Sorry MOZ, but this software is THE BEST – see AMP results, MAP results, get ALL the page tracking, competitor tracking, the reports are beautiful, colorful and easy for customers to get – LOVE this software

Callfire (Call Tracking & Number) (877-897-3473) – connects with google analytics, numbers are cheap and service is flawless, does text/call blasting too

Yext – It’s unavoidable now, if you do ranking for businesses or your own, you must have a Yext account and get those directories, it’s worth the $500-$900 it costs

SOCIAL MEDIA SITES

Facebook Business Page – Must have for business or personal promotion

Twitter Business Page – Must have for business

Linkedin Company Page – Must have for business

Crunchbase Company Page – good for ranking a business for it’s name, or a person

Knowem Social Site – Creates hundreds of social media accounts in minutes – BIG ONE ============

GRAPHICS & IMAGES

Themeforest (WordPress Themes & Graphics)

Premium Images – The best premium image source

Pixa Bay – FREE premium images, I use this a lot

Cool Effects Photofunia – When I am bored

Mock Up Generator – Impressively easy mockups for customers

Website Mock Up Generator – this one too

BEST – INTELLIGENT RESEARCH & OTHER TOOLS

Instant Checkmate (Background Checks)

Domain Tools (Online Investigations – for when it gets cereal)

Answer The Public – Words cannot express the love I have for this website and the people who made it possible

The Way Back Machine – An archive of websites for the past 10 years; helpful in finding missing/deleted data or even content mining

Ultimate Malware/Virus Checker – Simple site but the BEST at showing you where the malware is on a website

Case Converter – Converts text to proper, lower and upper case, huge time saver

MS Word / HTML Converter – HUGE helper in converting MS word documents into HTML for WordPress sites

Google Keyword Planner – Must have to research keywords

PPC Match Type Tool – To make fast PPC keyword lists with match types without needing to use excel formulas

PLUGINS FOR WORDPRESS WEBSITES

Wordfence – The best website firewall software there is for website security, tells you a ton of data about who is on the site, their IP addresses, blocks based on location etc… great tool, must have on every site

Really Simple SSL – Installing an SSL and having problems? This might solve it.

Yoast – Best SEO plugin (though it’s parameters for titles and descriptions indicator bar seems to always be 10-30 characters off

Contact Form 7 – Best for forms, best 2 step form as well